Mercedes-Benz Dresscode Concept by Jeongtae Lee

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By Car Brand Experts


Mercedes-Benz Dresscode Concept by Jeongtae Lee
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Ever since its establishment in 1926, Mercedes-Benz has been synonymous with opulence and grace, consistently setting higher standards for automotive brilliance from its headquarters in Stuttgart. The AMG GT, introduced in 2014, still holds significant admiration among enthusiasts of supercars. On the other hand, the Concept VISION AVTR provides a captivating preview of the forthcoming era of electric vehicles. What draws concept designers worldwide to Mercedes-Benz? Perhaps it’s the combination of bold innovation and enduring sophistication that reflects the brand’s essence.

Mercedes-Benz Dresscode Concept by Jeongtae Lee
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One of the most imaginative of these concepts is the Mercedes-Benz Dresscode, fashioned by Jeongtae Lee. This visionary automobile is not just a mere vehicle; it represents a piece of high fashion on wheels, envisioning the future of British hypercars with a distinctive approach.

Mercedes-Benz Dresscode Concept by Jeongtae Lee
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Taking cues from the realm of haute couture, the Dresscode Concept interprets extravagance through the contours and proportions of a formal ensemble. Upon closer inspection, the hypercar emulates the aesthetics of a white shirt combined with a tie, overlaid by a chic black jacket. The pristine white sections of the car are sharp and meticulously defined, while the black exterior envelops the body, imitating the expansive and flowing structure of a jacket. The rear end mirrors the sophistication of a well-dressed individual – unadorned, chic, and refined.

Mercedes-Benz Dresscode Concept by Jeongtae Lee
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But does the allure of the Dresscode Concept compromise its functionality? Not at all. In contrast to other supercars with their intricate and cumbersome doors, the Dresscode features doors engineered to glide open effortlessly, akin to the smooth removal of a suit jacket – an elegant resolution that seamlessly merges form and function.

Mercedes-Benz Dresscode Concept by Jeongtae Lee
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The lateral view of the car further accentuates this fashion-forward concept, drawing inspiration from the seam lines on a jacket’s shoulder, extending fluidly from front to rear. These lines are not merely ornamental but also play a part in the rotation of the wheel components, seamlessly integrating design with functionality. The stitching pattern on a suit jacket’s shoulder inspires the Mercedes motifs on the hypercar, underscoring that this is an unequivocal Mercedes creation – assertive in stance yet graceful in form.

Mercedes-Benz Dresscode Concept by Jeongtae Lee
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The Mercedes-Benz Dresscode Concept serves as a prime example of how traditional luxury can intersect with cutting-edge design to envisage an exhilarating tomorrow for automobiles. Through such innovative concepts, Mercedes-Benz not only captures the imagination but also poses an intriguing question: how will the luxury vehicles of the future harmonize the finest elements of fashion and practicality?

Mercedes-Benz Dresscode Concept by Jeongtae Lee
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By staying true to its commitment to innovation and envisioning sustainable luxury, Mercedes-Benz continues to spearhead progress, offering a compelling voyage into the future landscape of the automotive sector. This dedication ensures that Mercedes-Benz remains not just a frontrunner but also a wellspring of inspiration, steering towards a more inventive, chic, and eco-conscious tomorrow. Don’t forget to explore other groundbreaking concept cars from major automakers.

Mercedes-Benz Dresscode Concept by Jeongtae Lee
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Mercedes-Benz Dresscode Concept by Jeongtae Lee
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Mercedes-Benz Dresscode Concept by Jeongtae Lee
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Mercedes-Benz Dresscode Concept by Jeongtae Lee
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