Ben unveils insights into its top two philanthropic occasions of the year

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By Car Brand Experts

Ben, a charity in the automotive sector, has disclosed fresh particulars concerning its main annual events: Ben’s Grand Breakfast and Ben Gala.

The primary goal of these gatherings is to gather £150,000 in aid of Ben’s crucial services for individuals within the automotive realm confronting adversities or crises.

To align with World Mental Health Day on October 10, Ben’s Grand Breakfast encourages members of the automotive community to arrange breakfast meetups from October 7 to October 13.

Findings from recent Ben research reveal that 25% of individuals in the automotive domain struggle with mental well-being, and 29% experience feelings of isolation. The Grand Breakfast presents a wonderful opportunity for coworkers to bond over morning refreshments.

Matt Wigginton, overseeing partnerships, engagement, and revenue at Ben, expressed, “Breakfast is undoubtedly the most delightful meal of the day, and our Grand Breakfast provides a simple means to amass donations, all while fostering team spirit.”

“Engaging in conversations over a cup of tea can have a profound impact – many individuals are silently enduring hardships, under the misconception that they have no one to turn to. Therefore, get involved, revel in the camaraderie, and raise critical funds for our cause.”

Ben has also unveiled the lineup for this year’s Ben Gala, inspired by the 1920s and backed by AutoTrader. The extravaganza will present a Great Gatsby spectacle from the Electro Swing Project, renowned for their dazzling showcases in London’s esteemed West End. This year’s event, supported by LKQ Euro Car Parts, will feature aerialists, acrobats, dancers, and vocalists from the West End.

Wigginton further stated, “We are thrilled to announce the entertainment for Ben Gala 2024, embracing the spirited theme of the roaring ‘20s, promising an evening of opulence, allure, and retro elegance. The mesmerizing performance by the Electro Swing Project captivated our Ben Gala attendees in 2020 with an extraordinary rendition of The Greatest Showman. We eagerly anticipate their return for Ben Gala 2024 to present their enthralling Great Gatsby exhibition! It is destined to be an unforgettable night, so secure your spot!”

“Ben is determined to assist a growing number of individuals each year, aiming to triple our outreach by 2030. This is a bold objective, but one we believe we can accomplish with the cooperative efforts of our industry. Events like these are pivotal – serving as the cornerstone of our annual calendar. We cordially invite you to participate in these vital occasions and help transform the lives of our automotive community.”

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