Ultimate Buyers Guide for the First Generation Rolls Royce Ghost (2016-2020)

The introduction of the Rolls-Royce Ghost in 2009 marked a significant shift for the British luxury brand, as it provided a modern and more dynamic option compared to the storied Phantom. Marketed as the entry-level model by Rolls-Royce standards, the Ghost was crafted to attract a younger clientele interested in the brand’s distinguished craftsmanship and lavishness while offering a more subdued, driver-oriented experience.

The Ghost was powered by a robust 6.6-liter twin-turbocharged V12 engine, offering an impressive 563 hp and 780 Nm of torque. This powerful engine enabled the Ghost to sprint from 0 to 60 mph in just 4.8 seconds—remarkable for a vehicle of its size and prestige. Its performance was complemented by an 8-speed automatic transmission, ensuring smooth and efficient power delivery.

Aesthetically, the Rolls-Royce Ghost presents a dignified design that exudes understated sophistication. The classic Pantheon grille and the Spirit of Ecstasy hood ornament dominate its front, enhancing its luxurious feel. The Series II upgrade introduced redesigned LED headlights with a sharper, modern profile, imparting a more aggressive edge to the Ghost’s appearance.

With its signature long, flowing silhouette, rear-hinged coach doors, and commanding road presence, the Ghost perfectly embodies Rolls-Royce’s design ethos, complemented by fine chrome accents, refined bodywork, and available two-tone paint options to add to its opulence.

The interior of the Ghost was a testament to luxury and artistry, showcasing the finest materials like hand-stitched leather, polished wood veneers, and sumptuous deep-pile carpeting, all crafted by skilled Rolls-Royce artisans. The spacious cabin enveloped passengers in comfort while providing a remarkably quiet atmosphere, attributable to cutting-edge sound insulation.

An advanced infotainment system was seamlessly integrated, managed via a central rotary dial, and boasted features such as navigation, rear-seat entertainment, and premium audio systems, alongside sophisticated driver assistance technologies.

Throughout its time in the market, the Rolls-Royce Ghost encountered stiff competition within the ultra-luxury sector. Rival vehicles included the Bentley Flying Spur, offering a blend of power and elegance, and the Mercedes-Maybach S-Class, renowned for its sophisticated comfort and technology. The Aston Martin Rapide and BMW 7 Series (M760Li) also competed, yet none matched the Ghost’s distinctive fusion of tradition, luxury, and commanding presence.

Model Changes (Breakdown by Year)

2009 Rolls-Royce Ghost

The Ghost debuted in 2009 as a more compact and dynamic counterpart to the flagship Phantom.

With a 6.6-liter V12 engine producing 563 hp, it offered remarkable performance for a luxury sedan of its scale.

The Ghost’s chassis was based on the BMW 7 Series platform yet featured substantial modifications to enhance comfort levels and luxury—attributes that Rolls-Royce is widely recognized for.

Upon its launch, the starting price for the Rolls-Royce Ghost was approximately $245,000.

2010 Rolls-Royce Ghost

For 2010, the Ghost largely retained the specifications from its initial release due to its novelty in the luxury car market.

The entry price for the model remained stable, matching that of the preceding year.

2011 Rolls-Royce Ghost

In 2011, Rolls-Royce expanded the range with the Ghost Extended Wheelbase (EWB), enhancing the rear seating space by 170 mm (6.7 inches), resulting in improved legroom and an even more luxurious experience for passengers, solidifying its position as a premium chauffeur vehicle.

In 2011, the starting price for the standard Ghost was around $250,000, while the EWB version commenced at roughly $290,000.

2012 Rolls-Royce Ghost

The 2012 model saw minimal changes, with prices for both the standard Ghost and the EWB remaining unchanged from the prior year.

2013 Rolls-Royce Ghost

The 2013 model received a slight refresh with minor updates to the interior and new customization options through the bespoke program. This year also introduced the limited edition “V-Specification,” boosting power to 593 hp and featuring unique design elements.

The V-Specification’s styling included exclusive exterior colors, bespoke alloy wheels, and distinctive badging to highlight its limited-edition status.

Inside, the V-Specification included unique stitching patterns and embroidered logos on the headrests, along with additional bespoke materials, such as special veneers and trim finishes.

For 2013, the standard Ghost started at around $260,000, while the EWB version was about $300,000, and the V-Specification model commenced at around $320,000.

2014 Rolls-Royce Ghost

In 2014, the “Ghost Series II” was launched, which offered both aesthetic and technological enhancements. The exterior was updated with new, more angular LED headlights, lending the front end a sharper, contemporary style. The grille also featured subtle adjustments for an improved look.

The front bumper was revised, enhancing aerodynamics and giving the Ghost a more purposeful stance.

Internally, the Ghost Series II reflected modern luxury standards with redesigned seats providing better support and comfort during long drives. The infotainment system was updated for improved efficiency, incorporating a larger screen and better touchpad controls, alongside enhanced connectivity.

New driver assistance technologies were also included, such as satellite-aided transmission (SAT), which utilized GPS data to optimize gear changes, unveiling enhanced efficiency and driving experience.

Mechanically, the Ghost Series II benefitted from a refined suspension system, reinforcing its widely acclaimed ride quality, working seamlessly with Rolls-Royce’s air suspension to enhance smoothness and control.

By 2014, the Ghost Series II entered the market at a starting price of about $290,000 for the standard model, while the EWB variant was priced around $330,000.

2015 Rolls-Royce Ghost

The Ghost Series II in 2015 remained largely similar to its 2014 counterpart, retaining its starting price from the previous year.

2016 Rolls-Royce Ghost

In 2016, Rolls-Royce further embraced bespoke craftsmanship, expanding customization options allowing for greater personalization. Clients could select from a broader range of premium interior materials, including diverse leather colors and rare wood veneers sourced globally.

Unique metal finishes, custom embroidery, and individual trim combinations were made available, offering infinite possibilities for buyers. Options included contrasting seat piping, special inlays, and exclusive headliner designs like the iconic Starlight headliner.

Despite the enhanced personalization options, no significant mechanical changes were made to the Ghost in 2016, with the starting price for the standard version around $295,000 and the EWB version beginning at approximately $335,000.

2017 Rolls-Royce Ghost

In 2017, Rolls-Royce launched the Ghost Black Badge for a sportier experience. The model featured a modest power increase, with output reaching 603 hp, and its suspension was adjusted for a more dynamic drive.

The Black Badge variant showcased a darker exterior trim, including black chrome accents and a blackened Spirit of Ecstasy, giving the car a bolder appearance. Inside, unique styling features—such as carbon fiber components and exclusive upholstery options—set the Black Badge apart from the standard Ghost, attracting a younger demographic.

For 2016, the Rolls-Royce Ghost had a starting price near $300,000, while the EWB version began at approximately $340,000, and the Black Badge variant started around $320,000.

2018 Rolls-Royce Ghost

In 2018, Rolls-Royce continued to offer both the standard Ghost and the Black Badge models, along with an expanded array of bespoke options, providing customers additional choices in paint colors and interior materials for further personalization.

In this year, the standard Ghost’s starting price was around $311,900, while the EWB version was approximately $350,000, and the Black Badge variant had a base price of around $325,000.

2019 Rolls-Royce Ghost

In 2019, Rolls-Royce commemorated the Ghost’s 10th anniversary with the exclusive Ghost Zenith Collection, limited to just 50 units, making it a highly coveted addition to the lineup. This special edition drew design inspiration from the original 200EX concept car that previewed the production Ghost.

The Ghost Zenith Collection featured distinctive design traits, including unique bespoke interior materials.

For the rest of the lineup, the standard Ghost was priced at around $311,900, while the EWB version commenced at about $350,000, and the Black Badge had a starting price of roughly $325,000, with the Zenith Collection priced around $500,000.

2020 Rolls-Royce Ghost

By 2020, production of the first-generation Rolls-Royce Ghost concluded, marking the end of an era as the new generation was revealed, showcasing a complete redesign.

Rolls-Royce Ghost First Generation Common Issues

The Rolls-Royce Ghost is built upon the same platform as the BMW 7 Series, which allows it to leverage BMW’s engineering and reliability. Nonetheless, like any vehicle, the Ghost may face common issues during its lifecycle.

It is essential to remember that even high-end vehicles can experience problems, highlighting the importance of obtaining a Pre-Purchase Inspection (PPI) from an authorized dealer or a qualified independent mechanic to identify potential issues.

Air Suspension Problems: Some owners have reported failures in the air suspension system, crucial for the Ghost’s famous smooth ride. This may lead to uneven or sagging suspension, mainly observed in the rear, with repairs potentially being costly due to the system’s complexity.

Oil Leaks: Certain Ghosts have been known to develop oil leaks, frequently from the rear main seal between the engine and gearbox. Addressing this issue can be challenging and expensive, often requiring significant labor input.

Battery Drain Issues: Parasitic battery drain is a common complaint, especially if the car is left parked for lengthy periods. Owners have experienced dead batteries because electrical systems continue to draw power even when the vehicle is off.

Fuel Injector and Coil Problems: Issues related to misfiring cylinders due to faulty fuel injectors and ignition coils have also been reported. This can cause the check engine light to illuminate and result in rough engine performance, necessitating replacements.

Electronic System Glitches: Like many modern luxury vehicles, the Rolls-Royce Ghost is equipped with sophisticated electronics; some owners have encountered glitches, particularly with the iDrive system and other onboard electronics, including infotainment system and sensor malfunctions.

Recalls

2012 Rolls-Royce Ghost Vehicles

Engine and engine cooling (Recall no. 18V248000)

There is a risk of failure in the electric auxiliary water pump, which could lead to overheating of the circuit board and potentially increase the risk of a fire.

2018 Rolls-Royce Ghost Vehicles

Airbags (Recall no. 18V097000)

The head airbags in these vehicles may have been compromised during assembly, causing potential failure to fully inflate upon deployment, which could heighten the risk of injury in a crash.

2017 Rolls-Royce Ghost Vehicles

Seat belts: Front: Retractor (Recall no. 16V747000)

The locking mechanism of the seatbelt Emergency Locking Retractor (ELR) for the driver’s seat may fail to operate as designed. This shortcoming means these vehicles may not comply with Federal Motor Vehicle Safety Standard (FMVSS) number 209, potentially increasing injury risk in the event of a crash where heavy braking is applied and the ELR activates.

2015 Rolls-Royce Ghost Vehicles Manufactured on January 23, 2014

Airbags: Side/window (Recall no. 15V695000)

These vehicles are equipped with thorax airbags that might not meet side-impact performance requirements for front seat occupants. Consequently, these vehicles may not comply with FMVSS number 214, which may increase the risk of injury to front seat passengers during a crash.

2011 Rolls-Royce Ghost Vehicles

Engine and engine cooling: Engine: Gasoline: Turbocharger (Recall no. 12V166000)

A recall is issued for specific 2011 Ghost vehicles equipped with turbocharged engines, where the circuit board for the electric auxiliary water pump may overheat, leading to possible smoldering of the pump or even a fire in the engine compartment.

2010 Rolls-Royce Ghost Vehicles Manufactured from September 2009 through September 2010

Engine and engine cooling: Engine: Other fuel types: Turbocharger (Recall no. 11V522000)

A recall was distributed for certain 2010 Ghost vehicles equipped with turbocharged engines manufactured from September 2009 through September 2010, due to the risk of circuit board overheating for the electric auxiliary water pump, which might lead to smoldering or fire.

Maintenance and Ownership Costs

In comparison to other ultra-luxury sedans, owning a Rolls-Royce Ghost involves relatively lower maintenance demands and costs. This is largely due to its shared engineering with BMW, which introduces a level of reliability to some components of the Ghost, enhancing the ownership experience. However, it is important to note that Rolls-Royce parts and service pricing typically exceeds that of BMW.

Nonetheless, routine maintenance and repairs remain essential, and costs may differ based on whether servicing is conducted at a dealership or an independent workshop.

Below is the recommended service schedule and intervals according to Rolls-Royce:

1 YEAR OR 7,000 – 10,000 MILES

• Change engine oil and filter.

• Complete inspection in line with factory specifications.

• Full factory diagnostics.

2 YEARS OR 18,000 MILES

3 YEARS OR 27,000 MILES

4 YEARS OR 36,000 MILES

• Change engine oil and filter.

• Comprehensive inspection to factory specs.

• Replace brake pads and discs as required.

• Check and replace cabin air filters.

5 YEARS OR 45,000 MILES

Here’s an estimated breakdown of typical service costs associated with the Rolls-Royce Ghost:

Oil Change – Depending on whether an independent mechanic or a Rolls-Royce dealership is used, costs can range from approximately $650 to $1,000 due to the use of high-grade synthetic oil and premium filters.

Minor Service – This typically includes an oil change, as well as the replacement of air and cabin filters, combined with general inspections. Expect costs to range from $1,500 to $3,000 at a dealership.

Major Service – This encompasses everything from a minor service plus spark plug replacements, brake fluid changes, alongside more comprehensive diagnostics, with dealership costs typically falling between $4,000 to $8,000.

Tires – A set of premium tires, such as Continental ContiSport Contact, can range between $2,000 and $4,000 depending on specification and brand.

Brakes – Premium brake pads and rotors for the Ghost are priced between $2,500 and $4,500 for a complete set, including labor costs at the dealership.

Clutch – Though the Ghost primarily utilizes an automatic transmission, clutch or related transmission component replacements can range from $5,000 to $10,000 due to the complexity involved.

Options List

When considering the purchase of a first-generation Rolls-Royce Ghost from 2009 to 2020, there are various key options worth evaluating.

The Ghost’s options list is impressively extensive, offering a multitude of bespoke features that allow buyers to truly personalize their vehicles.

One remarkable aspect of the Rolls-Royce Ghost is its extensive exterior customization options available to buyers. Customers can select from an expansive range of paint colors, including exclusive choices from the Rolls-Royce Bespoke collection. For those desiring a truly unique vehicle, there is also a possibility for creating entirely custom colors.

Additionally, the Ghost can be outfitted with special two-tone paint schemes to enhance its aesthetics, and the iconic Spirit of Ecstasy can be customized in various finishes like silver, gold-plated, or illuminated, adding a personal touch to the exterior.

Inside the Ghost, options are nearly limitless. Rolls-Royce provides a variety of leather upholstery choices, enabling customers to choose from different colors, textures, and custom stitching patterns. The interior can be embellished with hand-finished wood veneers, metal inlays, and unique details that mirror the owner’s character.

One of the most coveted features is the Starlight Headliner, which integrates hundreds of tiny fiber-optic lights into the overhead lining, creating an enchanting starry sky effect. Moreover, the rear seating area can be customized with options such as individual entertainment screens, massage functions, and even a champagne cooler accompanied by bespoke glassware.

The Rolls-Royce Ghost is equipped with advanced technology and comfort features as well. Optional driver assistance systems include night vision, head-up display, and adaptive cruise control, enhancing both safety and convenience. Additionally, the Ghost’s audio system can be upgraded to a Bespoke Audio setup, specifically designed for the acoustics of the cabin, delivering an unparalleled listening experience.

For those who often travel with a chauffeur, the Extended Wheelbase (EWB) variant allows for rear-seat curtains, privacy glass, and a rear-seat entertainment package, transforming the back seat into an exquisite space.

Beyond the standard options, the bespoke program at Rolls-Royce allows for virtually any level of customization. This includes custom embroidery, monogrammed headrests, and personalized treadplates.

Customers can even order unique exterior coachlines hand-painted by the brand’s skilled artisans or request tailor-made storage compartments designed for specific items such as watches or cigars. The bespoke program guarantees that no two Ghosts are alike, ensuring each vehicle is a true representation of its owner’s taste.

By carefully selecting from the comprehensive options list, buyers can design a Rolls-Royce Ghost according to their preferences.

2009 Rolls-Royce Ghost Options List

2012 Rolls-Royce Ghost Options List

Key Options

• Starlight Headliner
• Bespoke Audio system
• Night vision with head-up display
• Custom leather upholstery and wood veneers

Price and Values of  Rolls-Royce Ghost (Includes model year to 2024)

Choosing the Best Rolls-Royce Ghost (2009 to 2020)

When selecting the best Rolls-Royce Ghost from the first generation (2009 to 2020), several important factors come into play, including the model year, available options, and the vehicle’s overall condition.

For those in search of the most refined version of this first-generation model, the 2019 year serves as an excellent choice. As one of the last years in production, the 2019 Ghost benefits from all enhancements made over its lifespan, particularly the introduction of the exclusive Ghost Zenith Collection, which features unique design elements and limited-edition status, making it highly appealing to collectors.

If long-term value retention is also a consideration, the model years 2009 to 2013 are solid choices.

In choosing the right model year, the condition and mileage of the Ghost are also crucial considerations. A vehicle that is well-maintained with low mileage is more likely to hold its value and provide a reliable ownership experience. Conducting thorough research, comparing prices, and looking for vehicles with complete service histories can ensure a sound investment.

It is vital to assess your preferences, requirements, and financial parameters when selecting a Rolls-Royce Ghost.

Conclusion

In conclusion, with starting prices typically ranging from $75,000 to $100,000+, the first-generation Rolls-Royce Ghost (2009 to 2020) remains an enviable choice for individuals in pursuit of the ultimate luxury experience.

While alternatives such as the Bentley Flying Spur, Mercedes-Maybach S-Class, Aston Martin Rapide, and BMW 7 Series (M760Li) exist, the Rolls-Royce Ghost distinguishes itself with its timeless design, bespoke craftsmanship, and the prestige inherent in the Rolls-Royce name.

Ownership of a Rolls-Royce Ghost will undoubtedly be a rewarding experience.