The 2024 Cadillac Celestiq Priced at Approximately $340,000

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When speculations arose about the Cadillac Celestiq having a cost akin to that of Rolls-Royce, I had reservations. Cadillac had never ventured into the realm of vehicles at that extravagant price level previously. Nevertheless, those speculations are indeed accurate, as the Celestiq will commence at a commencing price of $340,000.

Cadillac global chief marketing officer Melissa Grady Dias took to LinkedIn earlier in the week to not only reveal its price but also to highlight that each vehicle will be highly customizable, much like a Rolls or Bentley.

“Following its debut, we have witnessed a surge in demand for Celestiq. Clients embarking on this tailor-made journey can customize their Celestiq and shape it into a genuine reflection of their individuality—the possibilities are infinite. The unique essence of Celestiq will be dictated by the level of curation by the client, yet the starting point will be approximately $340,000 MSRP,” conveyed Dias.

Customers will be led through their purchasing journey by their Celestiq-certified preferred dealer and they will have the opportunity to craft and personalize their vehicle. It remains uncertain how extensive the customization will be and if it will match the standards set by brands like Rolls-Royce and Bentley, who are ready to utilize a tree from your yard for trim if you desire.

Without the ability to test drive, or even sit in, the Celestiq just yet, it’s challenging to determine if it will live up to the typical standard of vehicles that customers are accustomed to in that price range. Nevertheless, on paper, it undoubtedly holds up. Its 111-kilowatt-hour battery is touted to deliver 300 miles of range, exceeding the new Rolls-Royce Spectre’s 102-kilowatt-hour battery and EPA-estimated 260-mile range. It also boasts 680 horsepower, enabling it to accelerate from 0-60 mph in 3.8 seconds, surpassing the Spectre’s 577 horsepower and 4.4 seconds, respectively.

The Cadillac Celestiq will be meticulously crafted at GM’s Technical Center in Warren, Michigan. In the image accompanying Dias’ post, there are glimpses of the potential paint, interior, and trim choices Cadillac could offer and they appear rather quirky and intriguing. However, even more fascinating will be witnessing a “Hand Built in Michigan” plaque on the door sill of a $340,000 electric luxury vehicle.

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