The latest iteration of Porsche’s Panamera sedan has been unveiled with significant updates. However, notably missing from the lineup is a wagon version. According to a report by Automotive News Europe, the Panamera Sport Tourismo will not be continuing into the third generation.
In 2017, Porsche introduced the Sport Tourismo variant to its second-generation Panamera range, which delighted Porsche enthusiasts. Despite being the go-to family car for die-hard car aficionados like us, one major issue loomed over it: lack of consumer interest.
“Porsche tailors its product range to cater primarily to customer demands. The Panamera is mostly sought after as a sports sedan globally. Particularly in China and the U.S., our main markets in the D segment, the Sport Tourismo holds minimal significance. Hence, we’ve chosen to discontinue this model variant with the launch of the new generation,” Porsche conveyed to The Drive.
The sales figures comparing the Sport Tourismo and Panamera sedan are not disclosed individually by Porsche. However, Porsche’s assertion of poor sales is credible. The U.S. market, in particular, often laments the scarcity of performance wagons, yet when automakers do produce them, customer uptake is generally meager. While exceptions like the Audi RS6 Avant and Mercedes-AMG E63 Wagon exist, they are not the norm. The absence of performance wagons in the North American market is telling. Europe enjoys models such as the Audi RS4 Avant, BMW M3 Touring, Mercedes-AMG C63 Wagon, and the Volkswagen Golf R Wagon, none of which are available in the U.S. The intersection of enthusiast demand for swift wagons and those able to afford them appears to be limited.
Enthusiasts of Porsche wagons can still find solace in electric alternatives. The electric Taycan Sport Turismo and the slightly rugged Taycan Cross Turismo remain available for now. Despite this, the absence of the Panamera Sport Tourismo will be felt, as it offered a distinct proposition in a sea of standardized automotive offerings. Personally, I’ll be on the lookout for pre-owned models in the coming years.
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