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Lamborghini is an automaker known for its impressive sound, making it unlikely that its audio department needed any enhancements. The thrilling experience of accelerating a V10 or V12-powered Italian supercar is a dream for many enthusiasts. Nevertheless, Lamborghini’s sound engineers are embracing the Toyota-inspired philosophy of continuous improvement, recently introducing a dedicated space aimed at refining the distinct sounds of their vehicles.
As part of the expansion for the production of the Urus crossover, Lamborghini has unveiled a new “acoustic test room.” This facility will enable them to enhance the sound quality of their supercars, which sarcastically begs the question of why they needed it in the first place. Witty commentary aside, think of it as an advanced recording studio tailored specifically for Lamborghini automobiles.
The press release describes the acoustic test room, stating, “This space, built to the latest technical standards, allows for the adjustment of specific sound qualities to create the quintessential Lamborghini driving experience that engages all the senses.”
Lamborghini asserts that this sound room will do more than just make their cars sound fantastic. It will also facilitate the acoustic optimization of lightweight components and contribute significantly to the development of future vehicle designs and powertrains. While the specifics are somewhat vague, the implication is clear: upcoming Lamborghini models are set to be even more impressive than their predecessors.
In any case, it would be intriguing to have an Aventador S stationed in this room, providing a noisy yet fascinating detour for visitors touring the Lamborghini factory.
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