Introduction
Lamborghini has recently revealed a subtle refresh to its iconic logo, which will soon adorn their vehicles and digital platforms. While the changes are minor, they aim to modernize the brand’s image.
What’s New in the Lamborghini Logo?
The updated logo features a slightly wider Lamborghini typeface while maintaining the classic black and white colors, symbolizing the brand’s identity. Additionally, yellow and a new gold shade are introduced as accent colors. The logo will now also include the legendary bull without the shield, specifically for online usage.
The Evolution of the Logo
The new design elements are crafted to give the logo a “minimal yet bold” aesthetic, aligning with Lamborghini’s design language seen in their supercars and SUV. This update hints at the logo’s appearance on upcoming models, including the Huracan successor, the electrified Urus, and the flagship Revuelto V-12.
Lamborghini’s Bright Future
Amidst this logo update, Lamborghini has seen record-breaking success, surpassing 10,000 vehicle deliveries in 2023 for the first time. With high demand for existing models and future releases like the EV grand tourer and second-generation Urus, Lamborghini’s momentum shows no signs of slowing down.
Video: Lamborghini’s Logo Update
Check out the video below for more insights on Lamborghini’s updated logo:
Conclusion
The subtle evolution of Lamborghini’s logo maintains its heritage while embracing a modern look, reflecting the brand’s commitment to innovation and design excellence.
FAQs
What has changed in the Lamborghini logo?
The updated logo features a slightly wider Lamborghini typeface, with black and white remaining as primary colors and new yellow and gold accents. The logo now includes the bull without the shield, primarily for online use.
Which models are expected to feature the new Lamborghini logo?
The new logo will likely appear on upcoming models, including the Huracan successor, the electrified Urus, and the flagship Revuelto V-12, signaling a fresh chapter in Lamborghini’s design language.
How has Lamborghini performed in recent years?
Lamborghini achieved a milestone in 2023, surpassing 10,000 vehicle deliveries for the first time. High demand for existing models and anticipation for future releases indicate a promising outlook for the brand.
