Kia America Teases Upcoming “Big Game” Ad Starring 2024 Kia EV9
Kia America has given a sneak peek of their upcoming “Big Game” ad which will feature the all-new 2024 Kia EV9 three-row EV SUV and a determined young figure skater.
The Countdown to the Big Reveal
The 15-second teaser unveiled by Kia America sets the stage for the highly anticipated 60-second spot to be aired during the fourth quarter of Super Bowl LVIII. The ad is part of a larger marketing campaign aimed at introducing the flagship vehicle, the all-electric Kia EV9. Recognized for its innovation, the Kia EV9 was recently honored as the 2024 North American Utility Vehicle of the Year™ by the North American Car of the Year (NACTOY) jury.
A Visionary Approach
Russell Wager, vice president of marketing at Kia America, expressed his enthusiasm for the forthcoming campaign, stating, “We’re excited to kick off the full marketing launch campaign for the Kia EV9, the first mass market three-row EV SUV in the U.S., with our exciting and emotional new spot which will highlight the power we all possess – both literally and figuratively – to help make our dreams come true.”
Conclusion
The teaser from Kia America has generated immense excitement for the “Big Game” ad featuring the 2024 Kia EV9. With a blend of innovation and emotion, Kia’s marketing campaign is poised to make a memorable impact during the Super Bowl. Stay tuned for the full reveal during the game.
FAQ
Q: When will the full 60-second ad be aired?
A: The full ad is set to air during the fourth quarter of Super Bowl LVIII.
Q: What accolade has the 2024 Kia EV9 recently received?
A: The Kia EV9 was named the 2024 North American Utility Vehicle of the Year™ by the NACTOY jury.
Q: Who is quoted in the article from Kia America?
A: Russell Wager, the vice president of marketing at Kia America, is quoted in the article regarding the new campaign.
Q: What is the focus of Kia’s upcoming ad campaign?
A: The ad campaign is centered around unveiling the all-electric Kia EV9, the first mass market three-row EV SUV in the U.S.
Q: What is the central theme highlighted in the upcoming Kia ad?
A: The ad aims to showcase the power we all possess to achieve our dreams, shown through a blend of emotion and technology in the 2024 Kia EV9.
