Jaguar to Launch Custom EV Platform for Full Electric Transition by 2025
In a bold move towards electrification, Jaguar is set to introduce its own bespoke EV platform, named Panthera, to facilitate the production of a diverse range of electric vehicles by 2025. This decision marks a significant shift for the brand as it aims to embrace electrification fully and independently develop solutions to cater to a variety of sizes and needs in the EV market.
Panthera Platform: Paving the Way for Jaguar’s Electric Future
Jaguar’s upcoming electric vehicles will be built on the Panthera platform, allowing for customizable sizes and configurations. This move signifies Jaguar’s commitment to innovation and flexibility in the rapidly evolving electric vehicle landscape. By creating a platform that enables scalability and versatility, Jaguar is positioning itself to meet the growing demand for electric vehicles across different segments.
Breaking Away from Shared Platforms
While the concept of sharing platforms with other automakers was previously considered to reduce costs, Jaguar’s decision to go solo with the Panthera platform reflects its dedication to setting unique standards and creating distinct offerings in the EV market. Thierry Bolloré, CEO of Jaguar Land Rover, emphasized the importance of prioritizing bespoke proportions and design to differentiate Jaguar’s electric vehicles.
FAQ
What is the Panthera platform?
The Panthera platform is Jaguar’s custom EV platform designed to accommodate a wide range of sizes and configurations for its upcoming electric vehicles. It aims to streamline production processes and enhance scalability in Jaguar’s electric vehicle lineup.
Why is Jaguar developing its own EV platform?
Jaguar is developing its own EV platform to have greater control over its electric vehicle offerings, allowing for unique designs, proportions, and configurations tailored to meet diverse market needs. By creating the Panthera platform, Jaguar can differentiate its electric vehicles and establish a strong presence in the EV market.
What does the future hold for Jaguar’s I-Pace?
While the I-Pace will remain a part of Jaguar’s electric vehicle lineup, it will exist separately from the upcoming models based on the Panthera platform. The new electric vehicles will feature distinct designs and technologies, offering modern luxury and cutting-edge innovation without compromising on individuality.
In conclusion, Jaguar’s initiative to develop the Panthera platform demonstrates its commitment to innovation and differentiation in the electric vehicle sector. By embracing electrification and leveraging bespoke solutions, Jaguar is poised to make a significant impact in the EV market as it transitions towards a fully electric future.
