Heart Media Group Introduces ELLE Malaysia: Elevating Luxury Media in Southeast Asia
Heart Media Group, known for its remarkable presence in the luxury media sector in Southeast Asia, is set to solidify its position with the introduction of ELLE Malaysia. This strategic move comes after Lagardère Group appointed Heart Media Group, under the leadership of Olivier Burlot, as the licensing partner for ELLE in Malaysia.
ELLE Malaysia: Setting the Stage for a Multifaceted Experience
ELLE Malaysia will mark its debut with a unique distinction—being published in Bahasa Melayu for the very first time. Following the success of ELLE Singapore’s launch, ELLE Malaysia aims to cater to the diverse audience in Malaysia with its comprehensive coverage of fashion, beauty, lifestyle, culture, entertainment, watches, and jewelry.
Commitment to Quality and Innovation
François Coruzzi, CEO of ELLE International Licenses, expressed confidence in Heart Media Group as a strong partner to further develop ELLE as a compelling 360° brand in Malaysia. Olivier Burlot highlighted that ELLE Malaysia will not only enhance Heart Media’s offerings but also fulfill the market’s demand for top-notch international women-centric brands.
Embracing Digital Transformation for a Dynamic Audience
With a dedicated team fluent in Bahasa Melayu leading ELLE Malaysia, the publication is poised to create engaging and diverse content for its readers. Utilizing a blend of print and digital platforms, ELLE Malaysia will embody the brand’s essence by delivering daily updates, in-depth reviews, guidance, and exclusive interviews.
A Platform for Stylish and Empowered Women
ELLE Malaysia aims to resonate with intelligent and stylish women who play an active role in society. Burlot emphasized the focus on building a multi-channel brand by collaborating with industry experts to establish a new era for this iconic brand.
An Exciting Debut on the Horizon
Anticipation is high as ELLE Malaysia is set to hit the shelves with its first issue scheduled for a grand release in September 2024. For more information, inquiries can be directed to info@heart-media.com.
Conclusion
The launch of ELLE Malaysia by Heart Media Group signifies a significant milestone in the luxury media landscape of Southeast Asia. With a commitment to excellence and diversity, ELLE Malaysia promises to offer a vibrant and engaging platform for women who appreciate style and substance. Keep an eye out for the inaugural issue in September 2024, as ELLE Malaysia sets out to captivate readers with its unique blend of content.
FAQs
1. When is the first issue of ELLE Malaysia expected to be released?
The first issue of ELLE Malaysia is slated for launch in September 2024.
2. In which language will ELLE Malaysia be published?
ELLE Malaysia will be published in Bahasa Melayu, catering to the Malaysian audience in their native language.
3. How will ELLE Malaysia differentiate itself in the market?
ELLE Malaysia aims to provide a comprehensive experience covering fashion, beauty, lifestyle, culture, entertainment, watches, and jewelry, curated for intelligent and stylish women actively engaged in society.