Explore the Official 2018 Dodge Challenger SRT Demon Configurator: A Must-See Experience

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By Car Brand Experts


As Tuesday afternoon rolls on, you might feel like a champion for simply making it this far in the week. You’ve earned a reward, a treat—perhaps a prestigious accolade. How about taking a moment to visit Dodge’s website and customize your very own Dodge Challenger SRT Demon using its newly launched configurator? That sounds like a perfect idea.

In this ideal world—where shady dealerships are a thing of the past, and everyone has an extra $90,000 stashed away—you can now build the Dodge Demon just the way you like it. It’s quite amusing to configure an 840-horsepower powerhouse as if it were a regular vehicle, yet a brief look at features like the elimination of passenger and rear seats alongside the Drag Mode suspension quickly dispels that notion.

Starting at a base price of $84,995 (plus a $1,095 destination fee), you’ll get the world’s fastest quarter-mile production car, renowned for its ability to lift its front wheels off the ground at launch and complete a run in just 9.65 seconds at 140 mph.

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A remarkable deal, Dodge

Once you select the standard 6.2-liter HEMI V8/TorqueFlite eight-speed automatic transmission, you’ll discover an array of unique $1 options for the Demon, which include front and rear seats as well as a trunk carpet kit. Heated and ventilated leather seats are available for $1,595, but it seems that leather isn’t an option if you choose to delete the passenger seat. Black is the only interior color offered, although you can add a splash of color with red seat belts for an additional $195.

Two “Comfort Audio Group” packages are available to enhance the interior. The cloth seat version includes an 18-speaker Harman Kardon audio system and floor mats. Opting for the leather variant at $2,495 escalates luxury, adding a heated, power-adjustable steering wheel, and Alcantara sport seats alongside the high-end sound system. Both packages require a passenger seat, but neither mandates rear seats, making it easier to manage the added weight of these features.

On the exterior, 12 out of the 15 available paint choices come at no extra cost, featuring vibrant options like Go Mango and TorRed. A satin black hood will set you back $1,995, while a full graphics package costs $3,495.

Lastly, there is the much-discussed $4,995 sunroof option. Dodge seems reluctant to modify a structural element of their drag racer, but we anticipate that a few buyers will opt for this unnecessary yet popular feature.

If you need inspiration, we’ve configured The Drive’s Dodge Challenger SRT Demon and ended up with a total of $89,061 for unrivaled speed. It’s presented in a striking Go Mango hue, without any unnecessary satin additions. On the inside, we chose the Leather Comfort Audio Group. Although it adds weight and complexity, those ventilated front seats will come in handy when the car’s air conditioning prioritizes cooling the engine over the driver. Additionally, we have opted out of the rear seats—as one enthusiastic passenger is sufficient.

We also included the $1 trunk carpet kit, envisioning its potential for speedy grocery runs. Additionally, a storage package featuring a branded car cover and battery tender rounds out our choices, although we don’t expect this car to spend much time in the garage.

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