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The pricing for the Soul was disclosed today by Kia, with a moderate increase compared to last year. Regardless of your choice of variant, the increase amounts to just $100. This makes the Soul an economical choice, with the complete lineup available for less than $25,000.
2024 Kia Soul
- Base MSRP
- $20,190
- Engine
- 2.0L Inline-4 Gas
- Horsepower
- 147 hp
- Fuel Economy
- 29/35 MPG
The Soul is positioned just below the Seltos crossover, which has also seen slight price upticks for the 2025 edition. The Soul retains the same four-trim setup as the previous year, but now features a fresh Soulmate Special Edition package. This isn’t an independent variant but rather an enhancement package that introduces additional style elements.
Pricing Below $25,000
The primary variant is the LX, valued at $20,290 and equipped with standard features like a 2.0-liter 4-cylinder engine, 16-inch steel wheels, cloth seating surfaces, and an 8-inch infotainment touchscreen. The S trim is priced at $22,790 and includes 16-inch alloy wheels, an 8-way power driver’s seat, and a 10.25-inch infotainment touchscreen.
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Following is the GT-Line variant, priced at $23,890. This edition of the Soul boasts a sporty guise with 18-inch alloy wheels, GT-Line bumpers featuring a center exhaust, and body-colored side mirrors. The highest tier, EX trim, is offered at $24,590 with 17-inch alloy wheels, heated side mirrors, heated front seats, and a leather-wrapped steering wheel.
Introduction of New Soulmate Special Edition
The Soulmate Special Edition bundle enhances the charm of this already attractive boxy crossover. It comes with exclusive 18-inch wheels, an Umber interior color, two-tone roofing, Harman Kardon premium sound system, lower body cladding, and SynTex and cloth seating materials.
Comprehensive Guide to Kia Soul Generations
Within a market division of angular subcompact hatchbacks that was once populated by models like the Nissan Cube, Honda Element, and Scion xB, only the Kia Soul remains.
The complete Soul series also offers Drive Wise, which encompasses Kia’s selection of driver support functions. It involves front collision warning with pedestrian recognition, lane-keeping assistance, driver alertness notification, lane departure alert, high beam support, and rear occupant alert. Apart from the standard version, all other trims include rear-cross traffic collision avoidance, blind spot collision avoidance, and lane change assistance.